An Open-Source Technology company used the ‘Anonymous’ model of Capture Experience to analyze 32 sessions over three days at their Annual User Conference. When reviewing the results with the Capture team, they disclosed the top performing session was with the only speaker they paid to attend the conference. Using a third party to collect session survey responses, they also indicated the survey scores were in direct alignment with the Capture Experience information. Since the client internally validated their trust in Capture Experience on year 1, they’ve used this technology every year to optimize their content, speaker selection, and location assignments according to the data insights they gain from Capture Experience each year. By adopting this process, they have improved their attendance and event feeback each year.